Artist-Entrepreneur-Storyteller-Community Builder-Web3 Expert set to create optimal experience for all

TAMPA, Fla.–(BUSINESS WIRE)–#ArtCool Cats, producers of the widely known Cool Cats and Cool Pets NFT collections, today announced that Sian Morson has joined the company as its Vice President of Community. One of the most respected voices in Web3 and NFTs, Morson will create programs and content that delight the community and educate them on the amazing world of Cooltopia. Her focus will be on ensuring that the community maintains its incredible passion while cultivating an environment where each member feels valued and contributes their own unique gifts to the overall ecosystem – from OG holders to new collectors and beyond.

“Our community is at the heart of everything we do, so we wanted to bring on an outstanding leader who respects, informs, and rewards the community as we continue to grow the world of Cooltopia,” said Evan Luza, co-founder of Cool Cats. “Sian is a force of nature – a master communicator who truly understands Web3 and fully embraces our vision. We know everyone is going to love all of the amazing plans she has, and we couldn’t be more excited to welcome her.”

A community builder her entire life, she was at the forefront of diversifying first the startup ecosystem, then did so in venture capital, and now Web3. Morson created one of the first coworking spaces in Atlanta that was dedicated to helping marginalized communities to convene around technology. She is also an experienced entrepreneur, having started three companies, with one exit.

Prior to joining Cool Cats, Morson built out the community at Palm NFT Studio and has developed one of the most diverse Web3 communities via TheBlkChain, where she serves as founder and editor. Morson operates under the belief that community is the best thing about Web3 and that Web3 presents a unique opportunity to change the way that we interact with technology.

“Cool Cats is one of the iconic brands in Web3, and it is such an honor to work with this team,” said Morson. “I am keen to implement a community-building framework that focuses not only on the existing community, but that brings new members into the fold. We are leaning into expanding the community and enabling the most passionate OG holders to liaise with new collectors in a way that allows everyone to feel a sense of belonging because there is so much to gain from being a part of the special world that the team is creating.”

About Cool Cats

Founded in 2021 by artists and blockchain enthusiasts, Cool Cats introduced a collection of programmatically, randomly generated NFTs on the Ethereum blockchain. Since that time, Cool Cats has emerged as a leader and one of the most trusted creators in the overall NFT community. To further its leadership position, Cool Cats will be introducing powerful new NFT and gaming experiences, such as Cool Pets and others, throughout 2022 and beyond. Find out more at


Leigh Disher

GMK Communications for Cool Cats